Mastering Authenticity: Tips from Model and Content Creator Aleksandra Telegina

London is a city brimming with opportunity, fashion, and creativity. Today, we explore the life of one of its most remarkable figures: Aleksandra Telegina, a successful model and influential content creator, whose beauty and style captivate a global audience. She’s here to share her expert insights and offer valuable advice for those aspiring to become models and content creators

Hello, and thank you for agreeing to this interview.

Hello! I’m delighted to be here—thank you for inviting me.

Can you share three key tips for aspiring fashion influencers?

Develop your own unique style: Fashion celebrates individuality. Don’t be afraid to step away from trends and showcase your own distinct look.
Create high-quality content: People are drawn to images that tell a story. Your content should evoke emotion and provide inspiration.
Adapt quickly to new trends and platforms: This helps you increase your organic reach and engage a wider audience.

What’s the most important thing for a personal brand in the fashion industry today?

A personal brand is built on authenticity. People are increasingly tired of “perfect” images. It’s crucial to be genuine, not just beautiful. Building an emotional connection with your audience is key.

How have social networks changed the fashion industry for models and brands?

Social networks have revolutionised the fashion world. Models now have the chance to build their careers independently, with their social media platforms serving as their portfolio. For brands, it’s a game-changer. They no longer seek the “perfect look” but personalities who can inspire and influence. Today, it’s not just about measurements; it’s about charisma, values, and engagement. A model and influencer has become a brand in their own right, not just a pretty face.

What should you prioritise when choosing a team for fashion shoots?

The most important factor is a shared vision and the energy within the team. It’s the creative chemistry that leads to the best results. The right team doesn’t just execute tasks; they elevate your ideas.

How do you stay inspired when things feel repetitive?

I find inspiration in travelling and spending time alone. I also believe that it’s important to take time to rest and recharge. Knowing when to stop is just as important as knowing when to keep moving forward.